http://www.bold-type.com.au Website Design, Web Development, Writing, Editing, Proofreading Thu, 05 Jan 2012 21:14:30 +0000 http://backend.userland.com/rss092 en Lots of factors are involved in converting visitors to your website into customers. Here’s some factors to consider. Design your website for your visitors Your site needs to look professional and give your visitor confidence that you know what you’re doing. [caption id="attachment_1750" align="alignright" width="240" caption="Good design allows your web visitors to find ... http://www.bold-type.com.au/web-publishing-tips/7-ways-to-turn-web-visitors-into-customers/ [caption id="attachment_1740" align="alignright" width="300" caption="Captivations sports apparel business Facebook page: it's simple and it works! Bold Type work with Captivations to develop content for their website and social media pages."][/caption] According to some IT gurus, one in eight minutes spent on the Internet is spent on Facebook. It’s the second highest ... http://www.bold-type.com.au/publishing-news/10-ways-to-make-the-most-of-facebook-for-your-business/ [caption id="attachment_1735" align="alignright" width="240" caption="Steve Jobs with the iPhone – can't live without mine!"][/caption] It was sad to hear about the death of Steve Jobs. I’m one of millions who admired his work. I’m an Apple girl – have been since first buying my Mac Classic some time last century. So, with ... http://www.bold-type.com.au/publishing-news/what-can-we-learn-from-steve-jobs/ [caption id="attachment_1727" align="alignright" width="300" caption="What's new in Internetland? Plenty!"][/caption] It’s worthwhile making the effort to go to conferences particularly if the speakers are giving you the latest, greatest information and not just selling their wares. The Internet Show today had some very good speakers willing to part with their knowledge. We’re all ... http://www.bold-type.com.au/publishing-news/six-things-i-learned-at-the-internet-show-at-darling-harbour-today/ [caption id="attachment_1718" align="alignright" width="300" caption="If potential clients can't find your business on the Internet, your website is not really working for you"][/caption] It's all about SEO – search engine optimization for your website. And it's not rocket science. It does however require knowledge about how SEO works, how to maximize keywords ... http://www.bold-type.com.au/publishing-news/seo-be-seen-on-the-internet/ Google isn’t the only web browser but if you have a good ranking on Google, chances are your website will be getting good traffic flow. What is search engine ranking? [caption id="attachment_1708" align="alignright" width="240" caption="Google is the biggest search engine so it's important to aim for a high Google page ranking"][/caption] Search engine ... http://www.bold-type.com.au/web-publishing-tips/how-to-improve-your-website-ranking-on-google/ As the process of continually adding new content to your website is vital for improving your search engine optimisation (SEO), so too is having quality links from websites related to your industry – preferably websites that rank highly themselves. One of the ways to encourage incoming links is to add a ... http://www.bold-type.com.au/web-publishing-tips/incoming-links-are-great-for-seo/ [caption id="attachment_1682" align="alignright" width="240" caption="A feature of Linda Magson's new website is the background image which is a part of the business' branding"][/caption] The latest website built by the Bold Type team was in fact taking an existing website from one content management system (CMS) to another. We moved Linda Magson ... http://www.bold-type.com.au/print-publishing-tips/writing-and-editing/how-easy-is-it-to-move-a-website-from-one-cms-to-another/ Great news for the Glitterbox team who won the best hairdresser in Sydney's inner west at the 2011 Inner West Local Business Awards. The entire Glitterbox team attended the awards held at Burwood RSL on 8 June this year. Sharon, owner of Glitterbox, was ecstatic and thanked her hard working ... http://www.bold-type.com.au/publishing-news/glitterbox-hair-salon-wins-top-award/ Writing great content for a website starts with what you write on each webpage. Before you start writing for the web [caption id="attachment_1655" align="alignright" width="240" caption="Searching keywords using the Google Keyword Tool"][/caption] Go to Google Keyword Tool and search different keywords that relate to the information on the webpage you are writing. For ... http://www.bold-type.com.au/web-publishing-tips/seo-tips-for-web-content-writers/