online content archive

Google is the biggest search engine so it's important to aim for a high Google page ranking

How to improve your website ranking on Google

August 29, 2011

Google isn’t the only web browser but if you have a good ranking on Google, chances are your website will be getting good traffic flow.
What is search engine ranking?
Search engine ranking is the value that the big search engines, Google, Yahoo and Bing, ascribe to a website.
Search engines constantly index websites on the Internet so …

Continue >>

Five top tips for getting more web users to find your business on Google

Five top tips for keeping a high SEO ranking on Google

March 28, 2011

1. Build and post web content regularly
Build content on your website and webpages that provides information to your target market. A site that continues to post more relevant information each month will continue to rank highly.
2. Make sure your content is well written and specific
Post well-written, specific content on each of your webpages. This will …

Continue >>

News article about moving house written by Bold Type for Liza McKilliam's real estate website

Article for Liza McKilliam’s website about moving house

June 30, 2010

When writing for the web – indeed, for any particular website – it’s important to consider what will interest the visitors to that website. For those interested in buying and selling homes, moving house is inevitable. That’s why a recent article written by Bold Type for Liza McKilliam’s real estate website is all about moving …

Continue >>

Clear writing is essential for webpage content

12 tips for writing content for a webpage

April 22, 2010

Writing content on a webpage? Check your text against these 12 tips.

Content needs to be clear, concise and easy to read – that’s it.
Headings and sub-headings need to be clear and mean something – avoid puns and other attempts at humour and forget clever – just make sure that headings explain the text …

Continue >>

Engineer Your Career website

Converting text from print to web publishing

April 11, 2010

Converting text from a traditional print format to a web-style format requires more than a traditional structural (substantive) edit and copy edit. The flow of a print document is linear. The same content on-screen requires a completely different navigational system.
Recently, I was given the job to edit an Engineering Careers Manual which had been written …

Continue >>

Writing for the web – it helps to have the right equipment

Writing news for the web

April 8, 2010

Adding content to a website on a regular basis is not just about writing any old stuff as we sometimes see on Facebook and Twitter. If you are a business, the content should be about your niche market and appeal to the people you want to attract as customers. It should also be focused on …

Continue >>

Glitterbox website is a unique design that captures the essence of this hair salon in Newtown Sydney

Glitterbox hair salon website now live

November 26, 2009

The Bold Type team – web designer, developer, content editor and project manager – have just completed the unique and quite wonderful website for Glitterbox, a unique and quite wonderful hair salon in Newtown.
Sue Stevens, who managed the project, researched hairdressing websites from salons all over the world including New York, San Fransisco and London, …

Continue >>

Career highlights

April 28, 2009

Major achievements

Project managed the development of affordable, individualised, dynamic websites that give proprietors complete control over their primary marketing asset: their website. See website portfolio for recently developed websites.
Produced a non-fiction list from conception to market – series of 45 full-colour illustrated books
Developed a business website with 3000 pages of quality online content that had …

Continue >>