website content archive

Good design allows your web visitors to find what they want quickly

7 ways to turn web visitors into customers

January 6, 2012

Lots of factors are involved in converting visitors to your website into customers. Here’s some factors to consider.
Design your website for your visitors
Your site needs to look professional and give your visitor confidence that you know what you’re doing.
That’s why good website design is essential – not just how pretty it is but getting the …

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Google is the biggest search engine so it's important to aim for a high Google page ranking

How to improve your website ranking on Google

August 29, 2011

Google isn’t the only web browser but if you have a good ranking on Google, chances are your website will be getting good traffic flow.
What is search engine ranking?
Search engine ranking is the value that the big search engines, Google, Yahoo and Bing, ascribe to a website.
Search engines constantly index websites on the Internet so …

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Searching keywords using the Google Keyword Tool

SEO Tips for Web Content Writers

June 30, 2011

Writing great content for a website starts with what you write on each webpage.
Before you start writing for the web
Go to Google Keyword Tool and search different keywords that relate to the information on the webpage you are writing. For this article, I searched:

keyword content
SEO relevant
SEO web content

From this I found that SEO Tips ranks …

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Ranking well on Google can dish up the world for your business

5 worst mistakes for search engine optimization

May 30, 2011

Search Engine Optimisation (SEO) – that is getting your website showing on page one of Google for keywords that are specific to your industry – is not easy even when you really work at it and have all your webpages set up to improve SEO.
If you don’t have your website functioning to improve SEO, then …

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Five top tips for getting more web users to find your business on Google

Five top tips for keeping a high SEO ranking on Google

March 28, 2011

1. Build and post web content regularly
Build content on your website and webpages that provides information to your target market. A site that continues to post more relevant information each month will continue to rank highly.
2. Make sure your content is well written and specific
Post well-written, specific content on each of your webpages. This will …

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Websites that are in continuous motion stay alive – the same is true of sharks

Why is a successful website like a shark?

February 27, 2011

A website is a bit like a shark, it has to keep moving to stay alive!
Businesses that are serious about their website working for them to increase business realize that they need their website to be dynamic rather than static.
By dynamic, we mean that you have to keep working on your website, posting new information …

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Bold Type wishes all our clients a successful and prosperous 2011

New Year’s Resolution: get your website on page one of Google

December 31, 2010

It’s nearly 2011. Forget all the new year’s resolutions that you’ll make and break – it’s time to make the decision to do whatever it takes to make your website work at its maximum potential and earn you more money. To do that you need to aim for page one for Google searches for the …

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News article about moving house written by Bold Type for Liza McKilliam's real estate website

Article for Liza McKilliam’s website about moving house

June 30, 2010

When writing for the web – indeed, for any particular website – it’s important to consider what will interest the visitors to that website. For those interested in buying and selling homes, moving house is inevitable. That’s why a recent article written by Bold Type for Liza McKilliam’s real estate website is all about moving …

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Clear writing is essential for webpage content

12 tips for writing content for a webpage

April 22, 2010

Writing content on a webpage? Check your text against these 12 tips.

Content needs to be clear, concise and easy to read – that’s it.
Headings and sub-headings need to be clear and mean something – avoid puns and other attempts at humour and forget clever – just make sure that headings explain the text …

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Writing for the web – it helps to have the right equipment

Writing news for the web

April 8, 2010

Adding content to a website on a regular basis is not just about writing any old stuff as we sometimes see on Facebook and Twitter. If you are a business, the content should be about your niche market and appeal to the people you want to attract as customers. It should also be focused on …

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